Here are my viewpoint.
Derivative, Flat and just Ugly
The logos provided are the ultimate expression of marketing dullness. Frankly, I can’t find anything attractive about with of these logos. The only visual impression that I am getting is a broken down 1960s Cadillac with chrome fins. Just to be clear, that’s not a good look.
My alternative vision, is a horse arse with some writing on it.
Compared with these logos, the current CCIE logo is elitist and classic. Perfect. The medallion in the logo has lost its context because Cisco stopped sending out the medallion, but it remains a striking visual effect.
BTW, Cisco should start the medallion thing again, but we have covered that elsewhere.
Its a logo, not an essay
If this is meant to be a logo, why is there so much text ? I am not getting a visual aesthetic from either of the proposed formats, surely, that is what is intended ? Look at this screenshot of the logos….
Got any visual impact from that, or did you get tired trying to read it ?
The proposed CCIE logos suggest that it is the next level. Visually, the CCIE logo looks like ‘just another step’. Which it isn’t, it about ten times more difficult and extremely elite. Therefore the logo should be RADICALLY different from the other logos. Not just some incremental photoshop tweaking on the basic aesthetic.
What I am seeing here, is some graphic designer told to create three levels of logo, probably without understanding the basic premise. Cisco marketing probably doesn’t understand the difference. So where are the people from the CCIE program who are supposed to be standing up for us ?
Now, I try hard not be an arrogant toe-rag who is big noting himself, but i think the CCIE program means something. It is a major achievement, and should be recognised as such.
I agree wuth CCIEpursuit – these logos are a BIG improvement for CCNP and CCNA programs, but they are disparaging to the CCIE community.
Side by Side – the Old and The New
Put the new the old side by side. Tell me what you think ?
Joe Harris doesn’t think much of the new logos either