Network Dictionary — Markenauts
March 16, 2009 by Greg Ferro · Leave a Comment
This Post is Part of a Series — click for list on Network Dictionary»
Markenauts (n) — shortening the word marketing juggernauts and associated with big companies forcing a theme, strategy or message down the customer throats despite.
A pejorative or negative term for marketing. Surprisingly.
List of Posts in this series:
- Network Dictionary — Freelance
- Network Dictionary — Resume Generating Events
- Network Dictionary — Scalable
- Network Dictionary — magic hand wave
- Network Dictionary — NAT’d
- Network Dictionary — Pain Relief Technology
- Network Dictionary — workshop
- Network Dictionary — Process Humping
- Network Dictionary — appsellation
- Network Dictionary — Spinning Rust
- Network Dictionary — Server Hugger
- Network Dictionary — Facepalm
- Network Dictionary — Nortard
- Network Dictionary — Ciscotist
- Network Dictionary — longhorn
- Network Dictionary — IEEEdiot
- Network Dictionary — foo
- Network Dictionary — Ethereal
- Network Dictionary — Signal Slope
- Network Dictionary — leverage
- Network Dictionary — Microsoft Standard
- Network Dictionary — Brandalize
- Network Dictionary — Blamestorming
- Network Dictionary — CCIE Pounds
- Network Dictionary — borked
- Network Dictionary — technobabble
- Network Dictionary — Markenauts
- Network Dictionary — Implementation
- Network Dictionary — Distributed Attention
- Network Dictionary — functionality
- Network Dictionary — coffice
- Network Dictionary — Rubber Duck Debugging
- Network Dictionary — Unicorn Tears
- Network Dictionary — survivor’s bias
- Network Dictionary — IPocalypse
- Network Dictionary — slugged
- Network Dictionary — Project Manager
- Network Dictionary — Sanity Cheque
- Network Dictionary — goodthing
- Network Dictionary: Fun Detector
- Network Dictionary: Cock Blocked
- Network Dictionary — TACrathon
- Network Dictionary — Backhoe Attenuation
- Network Dictionary — heater
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- Network Dictionary — technobabble
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- Network Dictionary — Implementation
- Network Dictionary — Distributed Attention
- Network Dictionary — functionality
- Network Dictionary — coffice
- Network Dictionary — Rubber Duck Debugging
- Network Dictionary — Unicorn Tears
- Network Dictionary — survivor’s bias
- Network Dictionary — IPocalypse
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- Network Dictionary — Project Manager
- Network Dictionary — Sanity Cheque
- Network Dictionary — goodthing
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- Network Dictionary — workshop
- Network Dictionary — Process Humping
- Network Dictionary — appsellation
- Network Dictionary — Spinning Rust
- Network Dictionary — Server Hugger
- Network Dictionary — Facepalm
- Network Dictionary — Nortard
- Network Dictionary — Ciscotist
- Network Dictionary — longhorn
- Network Dictionary — IEEEdiot
- Network Dictionary — foo
- Network Dictionary — Ethereal
- Network Dictionary — Signal Slope
- Network Dictionary — leverage
- Network Dictionary — Microsoft Standard
- Network Dictionary — Brandalize
- Network Dictionary — Blamestorming
- Network Dictionary — CCIE Pounds
- Network Dictionary — borked
- Network Dictionary — technobabble
- Network Dictionary — Markenauts
- Network Dictionary — Implementation
- Network Dictionary — Distributed Attention
- Network Dictionary — functionality
- Network Dictionary — coffice
- Network Dictionary — Rubber Duck Debugging
- Network Dictionary — Unicorn Tears
- Network Dictionary — survivor’s bias
- Network Dictionary — IPocalypse
- Network Dictionary — slugged
- Network Dictionary — Project Manager
- Network Dictionary — Sanity Cheque
- Network Dictionary — goodthing
- Network Dictionary: Fun Detector
- Network Dictionary: Cock Blocked
- Network Dictionary — TACrathon
- Network Dictionary — Backhoe Attenuation
- Network Dictionary — heater
Network Dictionary — Mythinformation
This Post is Part of a Series — click for list on Network Dictionary»
Mythinformation is the term used to describe some form of knowledge that is based on apocryphal, false or old knowledge. A play on the the word misinformation.
…
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Network Dictionary — Leverage
This Post is Part of a Series — click for list on Network Dictionary»
1) Describes a long,and large, stick that is used to move a large object. One of the great fundamental technological advances in the history of human kind.
“Give me a lever long enough, and a fulcrum strong enough, and single-handed I can move the world.” –Archimedes
2) The word “leverage” in a meeting it a sure sign that things have stopped progressing. Use a long stick to hit the person who said it so they wake up and do something meaningful.
3) The word leverage really means that “someone else will do the work”. As in, “we can leverage that issue and get marketing to change their position” or (far more likely) “I am sure we can leverage our skills …
List of Posts in this series:
Read the full article
Network Dictionary — Markitecture
This Post is Part of a Series — click for list on Network Dictionary»
Network Dictionary — markitecture
1 — Markitecture describes the attempts of marketing borgs to give us suggestions on how to implement a given technology. The basic idea is that you are too stupid to understand the technology so you need some marketing collateral to show you how its done.
…
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Read the full article
Network Dictionary — Signal Slope
This Post is Part of a Series — click for list on Network Dictionary»
In a digital circuits, the time taken for for the analog signal to switch digital state from a one to zero or the zero to one i.e. for the voltage to ramp from the “0” voltage to “1” voltage and vice versa.
For a engineers working at resellers, describes the communication with a customer where you are getting a purchasing commitment (zero to one) or the customer is losing confidence in you and looking elsewhere (one to zero). The steeper the slope, the faster the customer is coming to you or away from you.
List of Posts in this series:
Read the full article
