Rant:Cisco – Masters of the Networking World – What’s That on Your Home Page ?

Cisco, the 800 pound gorilla of the networking world, master of the networking universe, number 1 position in routing and switching market space, world beating service levels in the TAC.

And what do they put on their home page ?

Toys.


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And No, they don’t give them away as freebies when you spend mucho cash on the equipment. Not even for a UCS / Acadia deal, I asked.

About Greg Ferro

Greg Ferro is a Network Engineer/Architect, mostly focussed on Data Centre, Security Infrastructure, and recently Virtualization. He has over 20 years in IT, in wide range of employers working as a freelance consultant including Finance, Service Providers and Online Companies. He is CCIE#6920 and has a few ideas about the world, but not enough to really count.

He is a host on the Packet Pushers Podcast, blogger at EtherealMind.com and on Twitter @etherealmind and Google Plus

  • http://evilrouters.net Jeremy L. Gaddis

    Heh, funny. Gotta love the Marketing folks.

  • http://packetlife.net stretch

    But it’s *HD*!!!

    • http://etherealmind.com Greg Ferro

      Oh yeah, that makes it alright then!

  • http://blog.michaelfmcnamara.com Michael McNamara

    They’ve already conquered the enterprise space so now they are focusing on the consumer space. The folks in San Jose have had their eye on the consumer market for quite some time and have slowly been moving in. Have a look at the very long list of acquisitions; http://en.wikipedia.org/wiki/List_of_acquisitions_by_Cisco_Systems.

    The Flip is really one of those great tech products that has already made it into mainstream America.

    Cheers!

  • SpankyM

    Haha. They do give them away though. A coworker got one for going to some conference in San Jose a few weeks back.

    • http://etherealmind.com Greg Ferro

      Conferences are organised by external marketing companies, not by Cisco.

  • http://alouche.net Ali

    Greg, let’s me simply ask you this question “do you flip bro”? – funny post

    • http://etherealmind.com Greg Ferro

      Yeah, I’ve got one. But, the FRONT PAGE ?

  • foo

    these “toys” will generate traffic

    very smart of them.

    • http://etherealmind.com Greg Ferro

      Not much traffic. Streaming video generates more and it’s not like these things generate a whole lot of television.

      • foo

        do we really need to spell it ?
        making available those cheap boxes to everyone, it’ll be easy for the users to create their videos, uploading them up and down the street and _in the long term_ making video natural, generating traffic

        • http://etherealmind.com Greg Ferro

          It feels intuitive, it makes ‘sense’, and it seem logical. But really, how many people are making video and shipping it around the place ?

          Second, why is Cisco in that business ? Flip was doing just fine on it’s own and didn’t need a capital injection to keep it going.

          • foo

            - how many people were using DSLRs and uploading pictures to, say, flickr 10 years ago ?

            - that is, from flip viewpoint they were doing fine. from cisco viewpoint, there is a hot company just waiting to be swallowed, which is the usual way cisco does business. we could think about as a ‘venture capitalist’ throwing money around and if one of them is successful..

            (i’ve written my JID in the email field — feel free to contact me to continue there

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